Kendi’s professional journey began over 23 years ago after graduating from the University of Nairobi, when she joined Unilever East Africa Ltd as a graduate trainee in field sales and brand management. It was here that she developed a foundational belief that continues to define her work today: that the most commercially resilient and sustainable businesses are built on strong, well-managed brands.
At Scan Group, I learned early that brands are shaped less by what they claim and more by what people consistently experience. Reputation, I observed, is cumulative. UAP Insurance was my first Insurance client, shaping the 'Better. Simple. Life.' proposition required moving away from fear-based narratives toward clarity and relevance. The objective was not to oversell insurance, but to make it understandable and human.
What excites me most, as Corporate Affairs Manager, is the democratisation effect. When you reduce friction, you expand possibility. We are witnessing first-time flyers book tickets through Little because the process feels familiar and unintimidating.
A storyteller at heart, Anthony has built a career spanning education, healthcare, media, humanitarian work, manufacturing, energy, hospitality, and real estate. His professional journey includes roles at Capital FM, St Paul’s University, Janus Continental Group, Bridge International Schools, Dalbit Petroleum, Wines of the World, and now the Aga Khan University.
Beyond numbers and campaigns, Wachira is widely respected as a people-centred leader. Colleagues describe her as tenacious yet empathetic, decisive yet collaborative. She is a natural team builder with a hands-on leadership style that emphasizes clarity of mission, shared values, and accountability at every level; in a nutshell, a leader who builds people.
Cynthia’s journey at Jambojet spans more than eight years, during which she has played a central role in transforming the airline’s brand, digital capability, and customer experience. Her leadership has contributed to Jambojet growing its market share to slightly over 52%, a remarkable over 12% increase driven largely by strong brand positioning and creative storytelling.
Sheila Changangu is a celebrated marketing thought leader in East and sub-Sahara Africa, having been recognized several times by leading business publications, as one of the Top 25 Most Influential Women in marketing impacting business.
Now in Mauritius on secondment as Digital Marketing Consultant at CIM Finance, Marilene works on digital strategy for MoPay, a zero-interest BNPL product. When she joined in May 2025, monthly volumes averaged 200,000 rupees. By December, they had crossed the 1 million mark.
At SBM Bank Kenya, a subsidiary of SBM Group, Magdalene is responsible for shaping and delivering communications strategies that support both business performance and long-term brand equity. Her role requires balancing creativity with compliance, while ensuring clarity and consistency across all customer and stakeholder touchpoints.
Kevin’s most defining moment was during the transition of this giant motor vehicle manufacturer in East and Central Africa. While serving as the Marketing Manager for General Motors East Africa, he had to ensure a seamless support and transition during the rebranding of the company to Isuzu East Africa.
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