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TERESA MORAA ROGITO
CEO, BRAND SHARK MARKETING SERVICES
Teresa Moraa Rogito is an experienced and award-winning marketing and communications leader with over 13 years of progressive success in the financial, technology, retail, and automotive industries.
Passionate about Africa and shaping its narrative, she excels in creating strategic opportunities, demonstrating leadership, building and repositioning brands, and developing effective partnerships. She has a proven track record of success in these areas.
Her career has been a thrill of developing marketing and communication concepts, watching the magic unfold and take over the hearts and minds of consumers. Naturally adventurous, she is always seeking different ways of doing things. This boldness compels her to think differently, ultimately shaping her identity in the industry
As Chief Executive Officer (CEO) of Brand Shark Marketing Services, she leads integrated marketing and communication strategies for both new entrants and established businesses across Africa.
Her commitment to building brands extends to her role as a personal branding trainer and her involvement in Hindsight Ventures’ Accelerator Program, where she facilitates masterclasses for start-up founders and entrepreneurs across Africa.
Teresa has worked for top brands like Mastercard, CFAO Motors, and PMS Group Africa. Recognised as a Rising Star in Marketing at the African Marketer’s Conference and Awards in 2022, she leverages her expertise to empower individuals and foster collective achievements.
An expert in leading teams to develop and implement communication strategies, she has spearheaded projects in over 15 markets across Africa. Demonstrating exceptional leadership, Teresa has driven the development and execution of digital payment ecosystem strategies, public service announcement campaigns, and consumer communication and awareness initiatives with both private and government sectors. Her success stories highlight transformative impacts, award-winning campaigns, industry standard-setting, and the collective power of teamwork.
Teresa firmly believes that developing a personal brand is crucial for standing out in today’s competitive world. She provides training on personal branding and strategic communication to executives and teams within organisations, demonstrating her dedication to helping individuals unlock their full potential. Through her guidance, countless individuals have been empowered to define their unique value propositions, construct compelling personal brands, and attain their professional aspirations.
Teresa is actively engaged in several professional affiliations, demonstrating her dedication to excellence and ongoing development. Since September 2023, she has contributed her expertise as a Member of The Boardroom Africa. Furthermore, Teresa has been an Associate Member of the Marketing Society of Kenya (MSK) since 2013 and a Member of the Public Relations Society of Kenya (PRSK) since 2012, highlighting her enduring commitment to the sector of corporate communications.
She earned her Bachelor of Commerce (B.Com) degree from Kenyatta University (KU) and is currently enrolled in the Executive Master of Business Administration (EMBA) program at Strathmore University, specialising in Strategic Management.
Teresa emerges as a beacon of strategic insight within the corporate communications realm, her profound innovative marketing leadership distinguishing her as a true thought leader.
With her strategic acumen, she is an indispensable asset to organisations seeking to navigate the evolving landscape and elevate their brand presence.
Beyond her professional pursuits, Teresa’s unwavering commitment to mentorship illuminates her path, as she passionately guides aspiring young professionals towards realising their full potential.
