Top 25 Most Impactful C-Suite Executives Leading Business with an Edge 2025
Diane Korir is a true brand architect, seamlessly integrating customer experience, marketing, and communications under Britam’s EPIC2 strategy.
Diane Korir is a true brand architect, seamlessly integrating customer experience, marketing, and communications under Britam’s EPIC2 strategy.
Britam’s sustainability initiatives are anchored in global frameworks such as the UN Global Compact (UNGC), the Nairobi Declaration on Sustainable Insurance (NDSI), the Taskforce on Nature-related Financial Disclosures (TNFD), and the UN Women’s Empowerment Principles (WEPs).
Customer Centricity, driven by Britam’s EPIC² #OneBritam strategy, is the heartbeat of Britam’s success and market leadership.
Serving as Director of Customer Experience, Brand and Marketing at Britam, a Nairobi Securities Exchange (NSE)-listed financial services firm with a footprint in seven African countries, Diane is not just about creating generic communication—she is a customer experience whisperer crafting brand narratives that resonate across diverse markets.
At the core of Britam’s customer service journey is its leadership, which prioritises a customer-centric mindset within the organisation.
Britam is committed to minimising its carbon footprint through targeted initiatives to reduce environmental impact.
With almost three decades under his belt in the financial services arena, Tom's story began at PWC.